Visibility. To see and be seen is the hope of every cyclist racking up the miles to-and-from the office, on lonely rural roads or in a busy metropolis. Sugoi has the benefit of counting their offices in often-dreary British Columbia. It rains; a lot. It’s cloudy; a lot. And, Sugoi’s product designers consider that their inspiration for their forthcoming Zap Collection, to launch fall 2014.
We plan on getting a first-hand look at the new line at the upcoming Outdoor Retailer Winter Market in a week. Until then, have a look at the fall 2014 Sugoi Zap Collection in the following video.
More Info: Visit Sugoi.com
2 Comments
Leave it to Sugoi to make super reflective booties and jackets.
Pretty impressive just how reflective the material really is.